Post by jameshoff on Mar 16, 2024 3:41:43 GMT
Durini Milano, known as the former Panini Durini, has officially closed its doors, marking the end of an icon in the Milanese foodservice scene and raising questions about the current state of Italian catering. This fast food restaurant, with its innovative and traditional approach, represented one of the few formats created in the last ten years to combine Italian culinary tradition with an international perspective. Unlike many brands that have adopted menus inspired by American tradition, Panini Durini has focused from the beginning on promoting the best qualities of Italian cuisine, offering foods such as hams, cheeses and bread in a fast and modern context. Everything was accompanied by a touch of health and experience, with centrifuges, sweets and juices, in a comfortable environment located in high-traffic places such as shopping centres, universities and office areas.
Panini Durini's café offering was highly DY Leads appreciated for its versatility, with baristas ready to satisfy customer requests, offering alternatives such as lukewarm soy milk, cold latte and soy cappuccino. Everything handled with a smile, at least until the staff situation and restaurant supply became problematic. The closure of Panini Durini, with its 13 shutters lowered, represents yet another failure in the panorama of Italian foodservice, even when playing at home with its own recipes and traditions. The stuffed sandwich, an integral part of Italian food history, seems to be losing ground compared to American burgers, becoming more of a quick snack than a complete meal. At the moment, a successful Italian format focused exclusively on upholstery does not emerge; even proposals like “La Piadineria” cannot match the satisfaction of a crunchy sandwich.
Panini Durini, in its path of decline, paid the price of multiple management changes that negatively influenced its path, losing the original vision of the founders Stefano Saturnino and Ilaria Puddu. Despite an attempt to change its name to DURINI MILANO to avoid criticism of the consistency of the bread, the chain was unable to avoid the fate we see today. On the other hand, Subway, the global chain with the most restaurants in the world, continues to thrive, opening over 1,000 new restaurants between early 2022 and mid-2023, proving that making sandwiches in Italy may not be that difficult, but requires a management strategy and constant innovation.
Panini Durini's café offering was highly DY Leads appreciated for its versatility, with baristas ready to satisfy customer requests, offering alternatives such as lukewarm soy milk, cold latte and soy cappuccino. Everything handled with a smile, at least until the staff situation and restaurant supply became problematic. The closure of Panini Durini, with its 13 shutters lowered, represents yet another failure in the panorama of Italian foodservice, even when playing at home with its own recipes and traditions. The stuffed sandwich, an integral part of Italian food history, seems to be losing ground compared to American burgers, becoming more of a quick snack than a complete meal. At the moment, a successful Italian format focused exclusively on upholstery does not emerge; even proposals like “La Piadineria” cannot match the satisfaction of a crunchy sandwich.
Panini Durini, in its path of decline, paid the price of multiple management changes that negatively influenced its path, losing the original vision of the founders Stefano Saturnino and Ilaria Puddu. Despite an attempt to change its name to DURINI MILANO to avoid criticism of the consistency of the bread, the chain was unable to avoid the fate we see today. On the other hand, Subway, the global chain with the most restaurants in the world, continues to thrive, opening over 1,000 new restaurants between early 2022 and mid-2023, proving that making sandwiches in Italy may not be that difficult, but requires a management strategy and constant innovation.